Revenue Engine Scan

THE OUTPUT

Four things, in a document you keep.

Your Revenue Engine Score

One figure out of 100, weighted by how much each fundamental each statement is and how much each capability influences revenue.

Your stage on the Revenue Maturity Index

Five stages. The stage matters more than the number: a business at foundation at risk needs stabilising, not scaling.

An estimate of the revenue at risk each year

Built from your own leads, close rate and deal value, and decomposed across the ten capabilities.

The Revenue Leak Report

A written PDF naming what is in place, what is missing, and which gaps are critical.

Maturity band row, desktop Five bands drawn to the real width of their score ranges -- 30 / 25 / 20 / 15 / 10. Thresholds 30, 55, 75, 90. Proportion is non-negotiable; the label escapes the bar rather than the bar being resized to fit the label. 0–30 31–55 56–75 76–90 91–100 Foundation at risk Partial system Developing system Advanced system Optimised business
Maturity band row, mobile Five bands drawn to the real width of their score ranges -- 30 / 25 / 20 / 15 / 10. Thresholds 30, 55, 75, 90. Proportion is non-negotiable; the label escapes the bar rather than the bar being resized to fit the label. 0–30 Foundation at risk 31–55 Partial system 56–75 Developing system 76–90 Advanced system 91–100 Optimised business
Maturity band row, tablet Five bands drawn to the real width of their score ranges -- 30 / 25 / 20 / 15 / 10. Thresholds 30, 55, 75, 90. Proportion is non-negotiable; the label escapes the bar rather than the bar being resized to fit the label. 0–30 31–55 56–75 76–90 91–100 0–30 Foundation at risk 31–55 Partial system 56–75 Developing system 76–90 Advanced system 91–100 Optimised business

The scan asks for your monthly leads, average deal value and close rate. If you don't know them, that is itself one of the most common findings; capability nine exists precisely because most businesses cannot see their own numbers.

YOUR DETAILS

Why I ask for these, and what I do with them.

The scan asks for your contact details before it asks anything else, and it asks for commercially sensitive figures after that. You should know what happens to both before you type them, not afterwards.

WHAT HAPPENS

Your contact details identify the report and how it reaches you.

Your answers generate the report. That is what they are for.

I will follow up using a short sequence of emails about what your report found. That is the honest exchange for a free diagnostic, and I would rather say so here rather than surprise you.

WHAT DOESN'T

Your figures are not published, shared or sold.

Your results are never used as an example without written permission.

No call is required at this point. The report is generated and sent whether or not you ever speak to me.

LIMITS

A structured self-assessment.

Not an audit.

The scan is self-reported and nothing in it is verified. It's value is structure and comparability; the same hundred statements, in same order, weighted the same way, for every business. This is what makes your result comparable to your own result ninety days later.

An estimate, presented as one.

The revenue-at-risk figure is not audited and is not a guarantee. It is only as accurate as the numbers you put in. Its purpose is to make the size of a gap concrete, not to produce a figure for a board pack.

The score exists to locate a constraint, not to grade you. A low score in a young business is expected, and useful.

CLIENTS

What it's like to work with me.